New Era in Alcohol
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Authorities in our business will tell in no uncertain terms that Lorem Ipsum is that huge, huge no no to forswear forever. Even if your less into design and more into content strategy you may find some.
New Era in Alcohol
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Usually, we prefer the real thing, wine without sulfur based preservatives, real butter, not margarine, and so we'd like our layouts and designs to be filled with real words, with thoughts count.
New Era in Alcohol
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Just fill up a page with draft copy about the client’s business and they will actually read it and comment on it. They will be drawn to it, fiercely. Do it the wrong way and draft copy can derail design.
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Anyway, you still use Lorem Ipsum and rightly so, as it will always have a place in the web workers toolbox, as things happen, not always the way you like it, not always in the preferred.
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That's not so bad, there's dummy copy to the rescue. But worse, what if the fish doesn't fit in the can, the foot's to big for the boot? Or to small? To short sentences, to many headings, images for the proposed.
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A client that's unhappy for a reason is a problem, a client that's unhappy though he or her can't quite put a finger on it is worse. Chances are there wasn't collaboration, communication, and checkpoints, wasn't.
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When it's about controlling hundreds of articles, product pages for web shops, or user profiles in social networks, all of them potentially with different sizes.
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Elements things can break, designs agreed upon can have unintended consequences and look much different than expected is quite a problem to solve.
